[Editorial] How Digital Signage is Set to Transform the Future of Communication and Brand Engagement

Hyesung Ha, Senior Vice President of Visual Display Business at Samsung Electronics   The current global climate is prompting behavioral shifts across the world, requiring both consumers and businesses to adapt to new ways of life. One result of this has been a renewed appreciation for the importance of digital communications, with the digital OOH market poised to grow by 8.72 billion USD between 2020 and 2023.   Below, I explore some industries and businesses that have a unique opportunity to adapt to these changing times by utilizing digital displays…

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Samsung Presents Its Latest Digital Signage Innovations at Visual Experience Showcase 2020

Samsung Electronics is today inviting all customers, partners, and fans of Samsung digital signage to explore all the latest visual display solutions and innovations that help businesses to realize their full potential.   As a leader in the digital signage market for the last 11 consecutive years,1 Samsung is leading the way in enabling businesses to achieve transformation in response to major global shifts. The Visual Experience event showcases the latest innovations from Samsung’s visual display business, highlighting the ideal solution for any business in industries.     “Samsung’s Visual Experience…

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